A Complete Guide to Retrieval-Augmented Generation
By Haziqa Sajid, Data Scientist and Content Writer
14 min. readThursday, April 3, 2025

Imagine you’re a renewable energy expert preparing a presentation on the latest industry breakthroughs. You ask an AI assistant (or chatbot) for the most recent developments in renewable energy, but it provides only generic and outdated answers, lacking references to the latest studies and statistics.
This is common with the traditional large language models (LLMs) used in AI assistants: they rely on static training data. In other words, they don’t keep up with current news, statistics, and studies. As a result, they’re prone to “hallucination” when asked about new or dynamic information.
This problem is where retrieval-augmented generation (RAG) can help. RAG supplements LLMs with up-to-date information from trusted sources and cites the most recent studies and statistics—all in clear and natural language.
As AI adapts to real-world challenges, RAG is leading the way. A report by Forbes (2025) showed that a leading online retailer experienced a 25 percent increase in customer engagement after implementing RAG-driven search and product recommendations.
So, in this article, we’ll answer key questions like “What is retrieval-augmented generation?” and “How does it work?” while discussing its benefits, real-world applications, and best practices for implementation.
What is retrieval-augmented generation?
Let’s start by understanding what retrieval-augmented generation truly is.
RAG is an AI framework that makes generative AI models like LLMs better by integrating (“retrieving”) external knowledge. The traditional generative model is limited to its pre-trained knowledge, which can sometimes be outdated or incomplete. RAG addresses this by actively pulling relevant information from external sources to improve its output.
RAG operates in two stages:
- Retrieval: The system searches trusted sources—such as databases, research papers, or enterprise knowledge bases—for information relevant to a user’s query.
- Generation: A language model synthesizes this retrieved data into a clear, accurate, and contextual response.
Now that we have defined RAG, let’s explore how this framework works under the hood.
How does retrieval-augmented generation work?
Retrieval-augmented generation might sound complex, but its workflow is simple. It mimics how humans often approach complex questions: research first, then formulate an answer.

An illustration of the RAG process in response to a query | Source
Let’s dissect the step-by-step process to understand the inner workings of RAG:
1. Query input and understanding
The process begins when you enter something into a chatbot: a question, a request, or a creative prompt. The RAG system first needs to understand your intent, and natural language processing (NLP) helps with this. NLP techniques are employed to:
- Parse the query: Break down your input into individual words and phrases.
- Analyze syntax and semantics: Understand your query’s grammatical structure and meaning.
- Identify keywords and entities: Pull out the most important terms and concepts within the query.
- Determine user intent: Figure out what you’re asking for beyond the words you used.
2. Information retrieval from external knowledge base
Once the query is understood, the RAG system initiates its retrieval module. This module searches and fetches relevant information from an external knowledge base. Key aspects of this stage include:
- Knowledge base indexing: Before retrieval can happen, the knowledge base needs to be indexed. This involves processing the documents within the knowledge base and creating a searchable index. One common method (vector embedding) is to turn the documents and search terms into numbers that reflect their meaning, so the system can quickly find the ones that are most similar.
- Semantic search: RAG employs semantic search techniques instead of just keyword matching. This means the system searches for information based on the query’s meaning, not just the presence of specific words. This allows for more relevant results, even if the query and the documents use different vocabulary to express similar concepts.
- Relevance ranking and filtering: The retrieval module doesn’t just fetch any old information; it tries to retrieve the most relevant information. Advanced ranking algorithms are used to determine which documents are the most relevant and important. Filtering mechanisms can also be used to weed out results that are off-topic or low quality.
3. Augmented input for generation
The retrieved material isn’t meant to replace the generative model’s own knowledge; instead, it serves as a supplement, also called an “augmented input.” The retrieved context is combined with your original query and fed into the generation module. It can be combined in various ways, such as:
- Contextual prompting: The new information is incorporated directly into the prompt you gave the LLM. For example, if the query is “What are the benefits of RAG?”, and relevant passages about RAG benefits are retrieved, your prompt might be rephrased internally to something like: “Based on the following information about RAG benefits [retrieved passages], explain the benefits of RAG.”
- Attention mechanisms: More advanced RAG architectures can use attention mechanisms to help the generative model focus on the retrieved information while generating the response. Attention mechanisms help models focus on the most relevant parts of retrieved information while generating responses. Instead of treating all the retrieved information the same, attention layers assign more weight to the parts that matter most for answering the question.
4. Content generation
As a last step, the generation module, typically an LLM, takes the augmented input and generates the final response. Using both its training and ability to understand and synthesize information, the LLM crafts a response that is:
- Contextually relevant: Directly answers your query based on the retrieved information.
- Factually grounded: Information is drawn from the external knowledge base (which is most up-to-date), increasing accuracy and reducing hallucinations.
- Coherent and fluent: Generated text is natural-sounding and well-structured, thanks to the power of the LLM.
Now that we have examined RAG’s mechanics, let’s discuss its transformative benefits.
Benefits of retrieval-augmented generation
RAG offers several key benefits for LLMs. This technique is cost-effective, yields more accurate answers, improves trust among users, and gives developers more control. Let’s discuss each in detail:
- Cost-effective implementation: Retraining a model from scratch is expensive. RAG instead allows you to integrate new data in real time. This dynamic integration reduces both computational requirements and financial overhead.
- Improved user trust and transparency: RAG systems provide clear citations and source attribution. This allows the user to verify the information and builds confidence in the AI’s outputs by clearly showing where the data comes from.
- Minimized bias and error: RAG makes inaccurate responses less likely, because responses are based on verified, accurate external data sources.
- Cross-domain versatility: RAG is flexible enough that it can be used in various industries and for many different applications—and it doesn’t need extensive retraining. This adaptability makes it a practical solution for diverse use cases.
- Improved enterprise control: Enterprises benefit from RAG’s ability to manage the sources of information the AI uses. Developers can test and enhance chat applications more efficiently and manage the information sources of the LLM. They can also limit sensitive information retrieval to different authorization levels and resolve issues with incorrect information sources.
RAG vs semantic search
RAG and semantic search both improve information retrieval, but their purposes and outputs differ fundamentally. While semantic search focuses on retrieving relevant documents, RAG goes further by synthesizing retrieved data into actionable responses.
For example, you ask, “What are the benefits of renewable energy?”
- Semantic search would retrieve a list of articles, reports, or web pages that discuss the advantages of renewable energy. You’d get a collection of resources to read through.
- RAG, on the other hand, pulls information from the same sources. However, it generates a concise, easy-to-read summary: “Renewable energy reduces carbon emissions, lowers energy costs over time, and promotes energy independence by using local resources.”
Let’s explore the key differences and similarities between these two approaches.
Aspects | RAG | Semantic search |
Primary goal | Enhances content generation with external knowledge. | Improves search result relevance |
Output | Generates text/content grounded in retrieved information. | Ranks list of relevant documents |
Function | Content Generation augmented by Information Retrieval. | Information Retrieval focused on meaning |
Generative AI | Uses generative models for content creation. | The focus is on search, typically generative AI not directly involved |
Use cases | Chatbots, medical diagnosis, personalized content creation. | Research, legal document discovery, database queries. |
Semantic understanding | Uses NLP and vector embeddings to understand query intent and context | Also uses NLP and vector embeddings to interpret the meaning behind user queries |
Data Integration | Enhances accuracy by integrating data from multiple external knowledge bases | Improves relevance by using external data sources to better match query semantics |
Continuous Improvement | Adapts through feedback, refining both retrieval and generation components | Improves over time through user feedback to better understand and interpret intent |
Next, we’ll consider real examples of RAG in action, ranging from medical diagnostics to innovations in customer service.
Real-world use cases of RAG
Like traditional LLMs, RAG systems can benefit various industries, including healthcare, finance, customer support, and e-commerce. Organizations in each of these areas are implementing RAG to improve accuracy, reduce hallucinations, and provide more reliable AI responses.
Here are some real-world applications of RAG across different sectors:
1. Customer support chatbots
RAG-powered chatbots retrieve information from support documents, FAQs, and historical tickets to answer customer queries. This helps the chatbot to provide up-to-date, fact-based responses that improve user satisfaction and reduce response times.
Example: A chatbot could ntegrate RAG to improve its conversational capabilities. It delivers accurate and contextually enriched responses by combining internal knowledge bases with live retrieval from external sources.
2. RAG in developer documentation search
RAG enhances the search experience for complex developer documentation. It provides contextually relevant code snippets and explanations directly related to user queries, boosting developer productivity.
Example: Sourcegraph uses RAG to power Cody (an AI coding assistant). It accesses an extensive database of code and documentation to offer developers precise and context-sensitive solutions to code-related queries.
3. RAG in AI-powered legal research
RAG streamlines legal research for legal professionals by providing quick access to relevant information from extensive legal databases. It improves research efficiency and case preparation through the synthesis of case documents.
Example: vLex uses RAG in Vincent AI (an intelligent legal research assistant). Vincent AI answers complex legal questions by retrieving and summarizing relevant information from vLex’s comprehensive legal database, including case law and statutes, making the legal research process faster.
Risks and challenges in retrieval-augmented generation
Although retrieval-augmented generation has many benefits, it also presents various risks and challenges. Addressing these issues ensures that RAG produces reliable, ethical, and secure outcomes.
Below are the primary risks and challenges associated with RAG and strategies to reduce them.
Data quality and relevance
Incomplete or low-quality data in knowledge bases can lead to inaccurate outputs. For example, if a medical RAG system does not include recent clinical trials, it may provide outdated treatment advice.
Potential solution: Regularly audit and refresh the knowledge base with current, reliable data from trusted sources. Implement filters to prioritize high-quality content.
Bias and fairness
Bias in retrieved data or the generative model can skew RAG’s responses, producing unfair or discriminatory outputs. This is particularly critical in sensitive domains like hiring, legal advice, or medical diagnostics.
Potential solution: Test RAG outputs across diverse scenarios and demographics to detect and address biases. Employ adversarial testing and diversify data sources to reduce inherent skew. Adversarial testing exposes AI models to complex inputs to reveal their vulnerabilities, biases, or weaknesses. In RAG, adversarial testing involves creating queries that intentionally test the system’s ability to handle edge cases, biased data, or misleading prompts.
Privacy and security concerns
RAG systems accessing external or sensitive data introduce privacy breaches or unauthorized exposure risks, especially in regulated sectors like finance and healthcare.
Potential solution: Protect information using strong encryption, access controls, and data anonymization. Ensure compliance with standards like GDPR or HIPAA and restrict RAG’s access to only essential data; for example, a legal RAG might retrieve public case law without touching confidential client files.
Hallucination and misinformation
Although RAG mitigates hallucination by grounding outputs in retrieved data, errors can still occur if the retrieval process pulls irrelevant or incorrect information, leading to misleading responses.
Potential solution: Refine the retrieval mechanism to emphasize relevance and accuracy, and use confidence scoring to flag questionable outputs for review. For example, a technical support RAG could alert users when its confidence in an answer is low, encouraging verification.
Scalability and performance issues
As RAG scales to manage larger knowledge bases or higher query volumes, it may encounter performance bottlenecks, such as slow retrieval times or excessive computational demands, impacting real-time applications.
Potential solution: Optimize retrieval with efficient indexing and caching techniques. Use cloud-based or distributed systems to handle increased loads; for example, a customer service RAG might pre-index frequent queries for faster responses.
Ethical considerations
RAG’s humanlike outputs raise ethical concerns around transparency and accountability. Users may not always recognize they’re interacting with AI, which could lead to misuse or misplaced trust.
Potential solution: Clearly disclose RAG’s use in applications, especially user-facing ones, and establish ethical guidelines for deployment. For instance, a RAG-powered chatbot could begin interactions by identifying itself as an AI assistant.
Best practices and how to get started with retrieval-augmented generation
What’s the best way to maximize retrieval-augmented generation for your requirements? A thoughtful and strategic approach is key to effective RAG implementation in your organization. It can make your AI better and stronger, but careful planning is crucial for successful adoption.
Here are some best practices to help you get started using RAG:
1. Define clear objectives
Before integrating RAG, identify the specific problems you want to solve and define measurable criteria. Are you aiming to speed up customer responses, enhance research accuracy, or generate timely content? Clear objectives will guide your development process and allow you to track success.
2. Curate and prepare your knowledge base
The quality of your RAG system depends on the quality of your knowledge base. Select relevant, high-quality knowledge sources and invest in data cleaning and curation. Ensure the information is accurate, up-to-date, and well-structured for efficient retrieval. Consider your knowledge base as the foundation; a solid foundation is essential for a strong RAG application.
3. Choose the right RAG components
When adopting RAG, select the frameworks, language models, and retrieval systems that best match your needs. Consider factors like search speed, accuracy, semantic understanding for retrieval, and output quality and context handling for generation.
For retrieval, consider using vector databases like Milvus or Pinecone, which are optimized for handling large-scale semantic search. For generations, consider language models like GPT-4, which can synthesize retrieved information effectively. The right components ensure that your system is both powerful and scalable.
4. Start with a simple implementation and scale gradually
Starting with a large-scale RAG deployment can be risky. Instead, start with a basic RAG pipeline through a controlled pilot project that enables you to test RAG in a real-world environment. Focus on getting the fundamental retrieval and generation processes working smoothly first. Then, iterate and refine both modules based on performance evaluation and user feedback.
Experiment with different retrieval strategies, prompting techniques, and model parameters to optimize results. A phased approach allows you to learn and adapt along the way. For example, a support team might first use RAG to handle basic “how-to” questions, perfecting it before tackling complex troubleshooting.
5. Implement evaluation metrics and monitoring
Establish evaluation metrics to measure the performance of your RAG system. Common metrics include response relevance, retrieval accuracy (precision/recall), and latency.
Also, monitor user interactions and system logs to identify areas for improvement. Continuous evaluation enables you to adjust your system based on real-world feedback and ensure it consistently meets your defined objectives.
6. Prioritize user experience and transparency
A RAG system not only delivers accurate responses but also builds user trust. Design your system to be transparent by, for example, displaying the sources of the retrieved information. An intuitive interface that explains how the system arrived at its answer can improve the user experience, making it easier for users to verify and trust the generated responses.
7. Address ethical considerations and potential biases
When dealing with external data and automated generation, be aware of possible biases in your knowledge base and retrieval process. Ensure your system minimizes biases in training data and retrieval sources. Implement measures to ensure that the generated responses are equitable and free from discrimination. Moreover, consider privacy and data security, especially if your knowledge base contains sensitive information.
Future of retrieval-augmented generation
RAG is quickly advancing and reshaping how industries use AI to merge dynamic knowledge with generative precision. The RAG market size is expected to reach $40.34 billion by 2035, growing at an annual rate of about 35 percent. This expansion highlights its essential role in tackling AI’s hallucination problem while improving content relevance.
RAG is still developing. As its capabilities grow, so will the ways you can implement it. Keep an eye out for several key trends in RAG in 2025 and beyond:
- Real-time data retrieval: Integrating real-time data feeds will allow AI systems to dynamically retrieve the most recent information, ensuring the generated content is precise and contextually relevant.
- Hybrid models: Combining keyword search with advanced retrieval techniques like knowledge graphs and semantic search will help optimize the retrieval process. Hybrid models improve AI applications by obtaining relevant documents from multiple data sources and optimizing search results. They also increase response accuracy, especially in information retrieval systems that analyze large data sets.
- Multimodal content: RAG will evolve beyond text-based retrieval to include images, videos, and audio for a more comprehensive AI-driven experience. AI systems can evaluate and retrieve data from various external sources by using vector databases and hybrid retrieval techniques.
- Personalized RAG implementation: Developments in fine-tuning approaches, such as few-shot prompting and low-rank adaptation (LoRA), will enable AI models to retrieve and produce highly personalized content. Customized RAG improves customer interactions, obtains relevant data based on context, and refines user questions, greatly benefiting applications like AI-powered customer service, tailored suggestions, and adaptive learning systems.
- Sparsity techniques: Sparse retrieval models and effective data architecture will enhance the retrieval system, lowering processing costs and ensuring quicker search results. These methods will improve AI applications in large-scale sectors, including cybersecurity, healthcare, and finance, where quick information retrieval is essential.
- Active retrieval-augmented generation: Generative AI models will use advanced retrieval techniques like semantic search, vector search, and graph embeddings to proactively extract pertinent documents and outside information sources. AI applications will provide increasingly accurate and contextually rich content by continuously improving their retrieval processes.
Empower your RAG strategy with Domo.AI
Retrieval-augmented generation for enterprise AI offers accuracy and context that traditional LLMs alone cannot achieve. Domo’s AI and data products platform offers the perfect foundation for implementing effective RAG solutions in your organization.
And, great news—you can take the first step toward building an AI agent today.
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Haziqa Sajid, a data scientist and technical writer, loves to apply her technical skills and share her knowledge and experience through content. She has an MS Data science degree with over 5 years of working as a developer advocate for AI and Data companies.