‘Up and to the Right!’ How FieldAware’s Domo Environment Became a Catalyst of Innovation
Due to rapid growth and a dispersed workforce, FieldAware found itself growing into an archetypal, silo-centric, data-structured organization. As business strategy evolved to customer centricity and differentiation, the lack of a single view of key data became a barrier to strategy execution. Learn how FieldAware used Domo to drive cultural change and technology innovation to streamline business performance, and discover what worked well and what didn’t along the way.
In this session, you’ll learn:
- How success = (data + culture) change
- Why shifting your data culture is a marathon, not a sprint
- Tips on change management covering technology adoption, innovation, and cultural change
- The advantages of driving change through Domo

Steve Mason, COO, FieldAware