Operationalizing Data for Persuasion and Influence

Insight without action is a wasted gift. But action takes persuasion and influence. Regardless of who you are trying to persuade, the proper use of data can influence their decisions. Data-driven decisions are no longer for the chosen few; they are for every knowledge worker in your organization. It’s time to put data to work. In this session, we’ll discuss how to become a catalyst for meaningful change and how to teach others to do the same.

In this session, you’ll learn how to:

• Use data as basis of a logical argument for your point
• Demonstrate data literacy to create authority and credibility
• Combine credibility and integrity to sway an audience emotionally